Hello There

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Hello There 〰️

Welcome!

So as you can see from my site my name is Nicole. What I’ve realized is that I haven’t made it clear as to what the design part is haha so I’m a graphic designer with 11 years experience.

Before I go into that however, I thought I’d tell you a bit about myself first! I’m a film and tv geek, I love nothing more than going to the cinema even if I don’t go as often as I’d like to. I’m trying to get better at doing hobbies - I love drawing and messing about with new things like the cricut machine my brother and sisters got for me a few months back.

Career So Far

PTSB

Feb 2024 - Present: Graphic Design and Multimedia Specialist

About the Role: I work as part of the Corporate Affairs Department within the Communications Team. I liaise with various stakeholders within the Organisation. In terms of design, I work on banners, social media videos, reports, infographics, internal digital screens, logos, and various print materials. I also keep track of work that is coming in and out of the studio.

PML Group

Aug 2017 - Jan 2024: Head of Creative

Jan 2013 - Aug 2017: Graphic Designer

About the Role: This role involves print production for Diageo (ensuring all files are to spec and print-ready), adapting artwork for print and digital formats in the outdoor advertising sector, mock-ups of potential campaigns, and innovation specials. Animating static creative for digital formats. Marketing materials for PML Group. Finally, working on dynamic campaigns on the Liveposter CMS.

As of August 2017, I am in charge of the design department where I manage myself and my colleague. This involves time management, delegating work, keeping track of projects, and liaising with client service teams and clients.

Dundalk Institute of Technology

Jan 2021 - June 2023 : Part-Time Assistant Lecturer

Modules I Taught: Branding and Editorial Fundamentals | Motion Graphics | Entrepreneurship in the Digital Industries (for 1 year only)

About the Role: This role involved creating lessons, developing notes, and tutorials (practical projects), presenting materials, and marking work by students. This took place from 6pm during Jan - May and Sept - Dec.

Education

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Education 〰️

UCD Professional Academy in partnership with UX Design Institute

Award: Professional Diploma in UX Design

Date: August 2023 - February 2024

About Course: This was a 6-month online course via the UX Design Institute. I completed several different practicals and an exam at the end of the course. The modules included User Research, Analysis Techniques, User Goals, Design Principles, Mobiles, Prototyping and annotations.

Dundalk Institute of Technology

Award: Honours Bachelor Degree | Creative Multimedia | Grade 1:1

Date: Sept 2011 - June 2012

Group Project: Caligo

Dissertation: To investigate the possible effects of fandom on the day-to-day lives of participants

Modules Included: Media Discourse and Analysis | Multimedia Project Development 1&2 | Media and Society | User Theories | Research Methods 1&2 | Entrepreneurship | Current Issues and Theories in Creative Media

Award: Ordinary Bachelor Degree | Creative Multimedia | Grade 2:1

Date: Sept 2008 - June 2011

Group Project: Sense Spinners

Modules Included: Creative Design | Photography | Media Studies | Film Studies | Writing for Multimedia | Intro to Graphic Design | Media Theory | Interactive Authoring and Design | Visual Communications | Video Production | Multimedia Authoring | Multimedia Tools & Techniques | Digital Editing | Audio 1&2 | HCI | Intro to Web Applications | 3D Studies | 3D Modelling | Digital Visualisation and Design. 

Awards and Nominations

Best OOH Digital Campaign - Finalist Nomination for Kellogg’s Crunchy Nut

August 2023

For this campaign, I worked with Pat, the Digital, Innovation, and Experiential Manager to develop an idea I had after seeing Colin Farrell’s speech at the Golden Globes. I approached Pat with the idea and he thought it was a good idea to share with the client service team. He also provided the copy lines. The client service team shared it with the media agency and they in turn shared it with the client. They loved it! Never thought it would get the reaction that it did. Please see the work section for more on this.

Best OOH Digital Campaign - Silver for Just Eat Dynamic (DMA)

November 2021

My role in this campaign was to project manage the delivery of creative assets from the internal Just Eat graphic designer and build the posters in the Liveposter CMS for use in the digital OOH campaign that took place in 2020.

All Ireland Marketing Awards (AIM) - B2B Marketing Award

May 2021

As part of the marketing team, I helped to create the graphics for the weekly mailers that the team have been producing since the start of the pandemic. This was called Now, Near, Next. I also work on the marketing materials like ads, mailers, website, etc for the team.

Best Content Marketing Award - FMCG (Irish Content Marketing Awards)

December 2020

Award: Cadbury FC Dynamic campaign - 2019

My role in this involved adapting creative for the various OOH digital formats, building the dynamic posters in the Liveposter CMS, and doing manual updates at the weekend to ensure the campaign ran smoothly.